High-intent users.
Priced on outcomes.
We run mobile user acquisition and retargeting across vetted media sources in 80+ markets. You set the target cost per install, action, lead or sale — we deliver against it, and your attribution partner keeps score.
Illustrative funnel
Four steps. You are billed for one.
Shown here as a sample flow — yours may have more or fewer steps depending on vertical.
- 01 Impression Your creative runs inside a real, ranked app — rewarded video, playable or interstitial. You are not billed for this.
- 02 Install The user installs. Our fraud screening checks click-to-install time and device fingerprint before the install is ever counted.
- 03 Activation They open the app and complete onboarding. This is where cheap traffic quietly dies, and where source scoring earns its keep.
- 04 Payable event The event you nominated clears and fires into your MMP. This is the only step you pay for.
Clients
Trusted by.
What we do
Three ways we grow your app.
User acquisition
Reach high-intent users across SDK networks, OEM placements and premium in-app inventory. Every source is scored on retention before it gets budget.
Retargeting
Bring lapsed users back with segments built from real post-install behaviour — the events they completed, not the ones we guessed at.
Outcome pricing
CPI, CPA, CPL or CPS. Pick the model that matches your funnel and pay when the event clears — no retainers, no media markup on traffic that never attributed.
Why Bid Rally
Most ad spend is wasted quietly. We make it loud.
Traffic quality first
Every media source is graded on day-7 retention and downstream event quality, not on how cheaply it delivers installs. Sources that stop performing get cut — they don’t get quietly rebilled to you at the blended rate.
Fraud filtered both ways
Click spam, install hijacking and device farms are screened before the bid and again after the install. Invalid traffic is rejected at our end, so it never reaches your invoice or distorts your cohort data.
We don’t mark our own homework
Installs and in-app events fire server-to-server into your own AppsFlyer, Adjust, Singular, Kochava or Branch account. You pay against their numbers, not a dashboard we control — and you can reconcile every payable event yourself.
Verticals
Where we run deepest.
Results
Measured in the client’s own MMP.
Fintech · LATAM
2.5×Increase in funded accounts within 30 days, scaling acquisition across eight Latin American markets on a cost-per-action model.
iGaming · Programmatic video
−40%Reduction in cost per registration, using programmatic video paired with creator-generated content on a cost-per-lead model.
Start on a test budget. Scale on the numbers.
Send us your target cost per event and the actions that matter. We’ll run a pilot against your attribution partner and scale only what clears.